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WHAAAAT HTC trying to take down the iPhone!?
HTC has achieved somewhat of a moral victory when their May 2010 patent counter claim at the International Trade Commission against Apple was not laughed out of court.
The International Trade Commission said it would take up the investigation, which has to do with "certain portable devices and related software."
HTC claims Apple infringes 5 of their patents, and is asking the commission to ban the imports of key Apple mobile products into USA. Typically the ITC moves much faster than federal courts, and we could see the whole issue come to a head in only a few months.
HTC is responding to an earlier patent challenge involving 20 patents which Apple took to the ITC and the U.S. District Court in Delaware.
While the patents appeared mostly directed at HTC’s Android work, HTC has recently entered into a licensing agreement with Microsoft which ironically may provide some protection for their Android products.
So really what HTC is saying is: "WE ARE NOT! going to let you walk all over us" because suing... is a game of 2.
Full article can be found Here
Oh thank God someone has the balls. It's probably too much to hope that Apple's new iPhone gets delayed, or even better...recalled...lolol.
Could you imagine the look on the poor schmucks face at the moment he goes to get his shiny new POS iPhone rung up and the clerk goes, "Whoops, sorry buddy, but I can't sell you this!". Will there be a black market for iPhones?
Again, if only if only...it's just too much to hope.
~Jasecloud4
lol I don't want to rain on anybody's parade through Cupertino, but this is actually fairly standard practice in patent law (and other types as well)...this countersuit is HTC's way of saying "No, we're not going to settle, and we're fully prepared to go 9 rounds with you over this". Companies often do this as a way to strengthen their legal position when defending against the original claims. i.e. "not only are we not infringing on your patents, you are infringing on ours!"
So, yes it's a good sign that HTC has chosen this route vs copping to a quick settlement or licensing terms...but it's not exactly groundbreaking either.
I know, but sometimes lawsuits can have unexpected results. Maybe I just hate Apple a little too much, but massive recalls, psychotic hysteria on the part of Apple users at the loss of their iPhones, and an overall general anger at Steve Jobs is a small part of dream I have lolol...
I think this was posted a while back on Engadget. Anyhow, this is a good thing. It shows how far HTC has come.
It's unlikely that Apple will lose the case, but I'm certain that HTC can get them to drop the bull****.
Patents in the US are so horribly executed.
jasecloud4 said:
I know, but sometimes lawsuits can have unexpected results. Maybe I just hate Apple a little too much, but massive recalls, psychotic hysteria on the part of Apple users at the loss of their iPhones, and an overall general anger at Steve Jobs is a small part of dream I have lolol...
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LOL yes I admit that's a damn funny vision
PoisonWolf said:
Patents in the US are so horribly executed.
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Amen! There's companies that make more off of their patent portfolios than from any actual prodcut or service they sell, and it's worse in the IP sector than anywhere.
Dude the only reason I hate apple is because they think they OWN YOU I mean think about it steve jobs iPhone is COMPLETELY DIFFERENT than HTC.
HTC says you need a phone that gets you and apple says YOU NEED THIS phone just because we are apple.
I hate that! its like monopoly all over again! ITS ABOUT DAM TIME SOME ONE STEP UP TO THEM!
even if HTC won, apple wouldn't be made to recall the product. They can't, once its sold it's sold (unless its an app from the app store, or a book on the amazon reader thingy where they can just delete it, of course, hehe, and even then, most lawyers agree that would be technically unlawful))
You, the buyer cannot be penalised for the sellers law breaking/mistakes. There won't and never will be a forced recall in these cases.
no they wont recall the phones yet they will spend millions rectifying software on the iPhone in order to step outside of infringements which is good enough for me as Apple are self obsessed wan**rs in my personal experience buying Apple products quickly reflects upon your own personality too,
HTC in my opinion are just flexing their Muscles that they have acquired by taking some microsoft steroids but in all fairness it is about time Apple get slapped in the face - maybe this will make them realise they cant do what they want
i love legal battles between companies especially smaller vs bigger, and in this case the smaller will probably win =]
I'm so happy this took a strange turn. HTC should have a voice... they have been producing touch screen phones far longing than apple. i think HTC knows they screwed up leaving Microsoft in charge from developing state of the art touch technology. i don't think its right for one company to with hold such a standard feature. Its like Intel saying they patented the computer's cpu and chipset, and motherboard, so anyone else following this directly be sued. also suing for monetary is lame, but suing to peace is acceptable in my book. everyone wins (besides neither will ever win the war, but rather pay to win one expensive battle, which are crippling fees to lawyers and officials who decide their fate. Since they both bring in lots of cash flow, this system wont allow this monopoly to happen) In the end they'll just compete with technology, which as a consumer we get the best technologies for the lowest price point (currently apple wants to put that hurting on consumers wallets.
Apple is afraid. it has been confirmed that T Mobile USA will launch apple product next month in July. Apple has expanded its market in despite of android replacing the popular growth of Blackberry users. Now apple wants a piece of that market, and they have agreed to jump into other markets to obtain that. apparently At&t can only pay for a timed launch for a product and can not force another company to deal directly with them, unless of course they purchase that company out...
This has been on the HTC website for some time now. I'm surprised nobody made a thread about this sooner....
Apple blocks sale of Samsung's Android fondleslab across EU
Stifle competition appears to be the corporate strategy of the day
With its German suit based on the Community Design, Apple seeks fines of up to 250,000 euros (roughly $350,000) for each violation or, if the alleged infringement continues, imprisonment of Samsung management for up to two years.
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Jobs has gone off the deep end... this is ludicrous.
IMPRISONMENT?
these are guys with families just trying to make, albeit rather opulent, a living... and Apple wants them thrown into jail?
terrifying. I seriously hope Apple's strategy backfires.. this kind of stuff scares the living daylights out of me.
Apple is evil. But noone cares besides people like us who see what goes on behind the scenes. The average consumer just wants the "best" product. I put best in quotes because the general public thinks anything with that Apple logo is automatically the best thing out there.
slapshot30 said:
Apple is evil. But noone cares besides people like us who see what goes on behind the scenes. The average consumer just wants the "best" product. I put best in quotes because the general public thinks anything with that Apple logo is automatically the best thing out there.
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1/3 of iPhone users mistakenly think they have 4g. That's including 3GS users. If you did a poll with just iPhone 4 users, I bet half of them would claim to have 4g.
Apples needs an injunction because half of Apple's userbase probably couldn't figure out that a tablet that says "SAMSUNG" on the front is not from Apple.
Closed
No need to open another thread on same topic
Here you can continue to post and comment
Niceeeeeeeeee
bleach168 said:
1/3 of iPhone users mistakenly think they have 4g. That's including 3GS users. If you did a poll with just iPhone 4 users, I bet half of them would claim to have 4g.
Apples needs an injunction because half of Apple's userbase probably couldn't figure out that a tablet that says "SAMSUNG" on the front is not from Apple.
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most consumers are basically whores who will buy anything they see on tv if a celebrity endorses it, or it has flashy graphics. i dunno, i spent to much time in advertising to figure out the tricks and gimmicks of tech companies.
why do you think ESPN uses whiz-bang graphics? of course, short attention spans like flashy colors.
They are all doing news items about "ipad killers" and list the usual suspects, (Xoom, HP Touchpad, Galaxy Tab), but none of them mention the best selling non-iOS tablet....
http://www.bbc.co.uk/news/business-15087056
So my questions to them (and Asus)
Why should I believe anything techy they tell me, if thjey don't know who the REAL contenders are, rather than simply looking towards to best known contenders.
And to Asus, Why aren't you boasting about your sales figures? We know you have been SELLING 600k+ units every month since March, and can easilly embarrass Samsung, Motorola with more impressive sales figures, so why hold back? (i'm guessing you can't afford to upset either of these companies, as AsusTek has strong dealings with them).
CrazyPeter said:
They are all doing news items about "ipad killers" and list the usual suspects, (Xoom, HP Touchpad, Galaxy Tab), but none of them mention the best selling non-iOS tablet....
http://www.bbc.co.uk/news/business-15087056
So my questions to them (and Asus)
Why should I believe anything techy they tell me, if thjey don't know who the REAL contenders are, rather than simply looking towards to best known contenders.
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Wait, you mean to actually pay attention to the main stream media.
That's your first mistake.
This bugs the crap out of me as well. The media (both mainstream and tech) keeps saying that there's no "successful" tablet other than the iPad, when I'm sure Asus is perfectly happy selling 1-2 million units (if not more) of the Transformer. And really, by harping on the iPad as the "only successful" tablet, the media contributes to a self-fulfilling prophecy--how many people want to buy an unsuccessful product?
It's a bit like how election results can't be reported until after polls have closed. People change their votes based on who's winning...
It's just propaganda. They want the majority of the masses to believe that the iPad is the number one contender. The consumer makes the choice on whether to believe it or not based on what knowledge he or she has on the tablet market. If you've done your homework and researched it then you would know that the Apple has mostly marketing backing it's iPad. The real tech savvy person knows the difference and can make a reasonable choice.
Leave it to mainstream media to cloud your mind of the real possibilities. I never have liked Apple despite how thin they can make there products. pfttt...
<petergriffin> You know what grinds my gears? </petergriffin>
Every time someone new sees my Transformer, the FIRST words out of their mouth are "oh, is that an iPad?"
EVERY time.
I guess it just shows how ridiculously successful Apple's marketing department is.
nightwulf said:
<petergriffin> You know what grinds my gears? </petergriffin>
Every time someone new sees my Transformer, the FIRST words out of their mouth are "oh, is that an iPad?"
EVERY time.
I guess it just shows how ridiculously successful Apple's marketing department is.
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I think the problem is, Apple have virtually unlimited money to push their products, and the more they spend pushing them, the more they sell and they then have even more money.
It's a upward spiral, where Apple and Microsoft have dominance, they can dominate even more. Microsoft is the worst, their money comes from Windows, but they use it to break new sectors with inferior products (Xbox, Windows Phone 7 etc).
i agree when family members see me with my Transformer they say oh you got a ipad too, i let them play with it and at first they are like how did you get your ipad to do this...then i get to tell them that it isnt a ipad, which they should have known by the look of it but i never said my family is smart they think the ipad is the only tablet on the market....but long story short i already converted two my family members to transformers from ipads due to widgets alone.
I was talking to an iPad2 owner yesterday at Changi airport, he saw me using my Transformer, and then asked me what it was, and if it was less than £1000!!!! On the TV they had just shown another Android tablet with a keyboard (Lenovo I believe).
I said it was less than an iPad2 including the keyboard dock, and it had 18 hours of battery life, a proper keyboard and no iTunes lock-in.
He told me the iPad was his first Apple purchase, and could not believe how he was already locked into everything Apple and nothing was actually his.
I got the impression he was going to sell it and get a Transformer when he got back.
First to the market gets the name. How many people had a portable cassette player that was always referred to as a "Walkman".
Oh crap, I just showed my age.
^ oh so true!! apple is a huge media whore but hey, that tactic sure works wonders on herding all the sheep.
crollison said:
First to the market gets the name. How many people had a portable cassette player that was always referred to as a "Walkman".
Oh crap, I just showed my age.
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What's a cassette?
LOL... jusk kidding.
But that's true... like Kleenex.
Everyone as "is that an iPad?", I hate that. But the have the mindshare when it comes to name recognition. I mean come one iPad (like iANYTHING) is fairly easy to remember (especially if you already familiar wit iPads and iMacs). Asus Eee Pad Transformer just doesn't roll off the tongue as easy.
The Galaxy Tab 10.1 has some mindshare due to the sucess of the Galaxy S line. More importantly it get alot of comparison to the iPad because it so thin (thinner than the iPad even). Besides it is a nice device with a sexy design.
Yes the Transformer deserves more recognition but it is popular with those that do research and are more tech savvy. It is is talked about a bit on the tech sites.
---------- Post added at 11:31 AM ---------- Previous post was at 11:21 AM ----------
uploder said:
^ oh so true!! apple is a huge media whore but hey, that tactic sure works wonders on herding all the sheep.
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Yes, all the iSheep.
Here is another "expert"...
http://www.washingtonpost.com/busin...ablet-mauler/2011/09/29/gIQAghKl7K_story.html
"there is still no real competitor to the iPad 2,” Ticonderoga analyst Brian White said in a note to clients today."
LOL, it's a shame you can't physically shake these idiots and wake them up. They are creating a self-fulfilling prophecy. There won't be anything that is a real competitor to the iPad2 until they wake up and realize there already are some.
Don't think apple is above paying for their 'news'.
I believe the Transformer gets pushed aside for two reasons:
No affiliation with any wireless network providers (as the Xoom and Tab do with companies like Verizon)
Like it or not, wireless broadband is the way of the future. With the exception of Apple none of the hardware manufacturers have the marketting budget to push their devices. Thus, the tablets that "debut" on Verizon/AT&T/whathaveyou are pushed into public visibility. Mainstream media exists to tell the public what they already know or what they want to hear, and there's great advertising revenue in these devices.
It's actually quite impressive that Transformer has generated as much sales as it has. It's honestly a testament to how massive the "techie" community has gotten, as that's the demographic.
Raw spec comparisons always place the Xoom and Tab ahead of the Transformer
Somehow when any reviewer (Engadget, Gizmodo, etc) compares the devices, the Transformer gets left at the bottom. I'm not really sure why that is, as from a usability standpoint, the Transformer kicks the crap out of all competitors. Generally these reviewers focus on ONE point of interest and hold that as the determining factor. The screen is frequently this pivot point. Apparently the Transformer's screen is VASTLY inferior to that of the Galaxy Tab or Xoom, but I don't see it. I've gone to the Verizon store with my TF and compared them all....they all look the same, and neither of the other two match the capability and usefulness of my tablet.
I'm not particularly stressed. There's a huge community behind this device, meaning there will always be neat things to play with. Since Asus was so profitable with these, they'll continue supporting it and pumping out new iterations (which is proven by the 4-core Kal-El iteration announced almost immediately after the TF shipped.)
It's propaganda. That's all it is, plain and simple. Look at the meaning of the word 'Propaganda' and then relate it to what your seeing. It fits like a key.
Propaganda is a form of communication that is aimed at influencing the attitude of a community toward some cause or position so as to benefit oneself.
As opposed to impartially providing information, propaganda, in its most basic sense, presents information primarily to influence an audience. Propaganda is often biased, with facts selectively presented (thus possibly lying by omission) to encourage a particular synthesis, or uses loaded messages to produce an emotional rather than rational response to the information presented. The desired result is a change of the attitude toward the subject in the target audience to further a political, or other type of agenda.
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This is exactly what your witnessing and you will continue to see more and more 'Mainstream Media' advertise this claim.
Just ignore it. It's bull****. You! The tech savvy person knows the difference and that's all that matters.
Well, by that definition, marketing and advertising is propoganda. Of course these companies want to convince you to buy their product. That's why they built the product.
Your consternation is probably over the partial views of the media, which isn't news (pardon the pun), but definitely disconcerting. All I can say is get your information from as many sources and perspectives as you can, and always question the driving force behind every source.
AcIdC0R3 said:
It's propaganda. That's all it is, plain and simple. Look at the meaning of the word 'Propaganda' and then relate it to what your seeing. It fits like a key.
This is exactly what your witnessing and you will continue to see more and more 'Mainstream Media' advertise this claim.
Just ignore it. It's bull****. You! The tech savvy person knows the difference and that's all that matters.
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Whilst I can understand crap ****e like Engadget, Gizmodo, Slashgear and the like who need advertising revenue from the highest bidder (i.e. Apple) to survive, the BBC link I originally posted is funded by UK licence fee payers and SUPPOSED to be informed, impartial and unbiased, but unfortunately they are some of the biggest Apple fanboys around, with almost every week, they Apple loving writers are spewing out Apple psalms like it's the new religion, their Focus magazine and BBC Click programs are more of the same.
I posted about this recently on another thread:
rickatnight11 said:
These arguments fall upon the deaf ears of fanboys. It goes both ways. There are plenty of Android die-hards (myself included) who don't want to hear any arguments against the ecosystem they love.
The only rational arguments come from a usability or ideological standpoint. Here are two examples:
Ideological - I don't believe a manufacturer should have any control over what software I put on or what I do with my device. My device is a tool, which should conform to my needs, not the other way around.
Usability - I only use this device for these three tasks, and since the alternative does not have support/apps for these particular tasks I prefer them to the competition.
If you are rationally choosing your ecosystem, the only logical arguments fall under these two categories. Otherwise you're simply buying into a brand, and thus you can't make any logical arguments.
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Because the mainstream media and the "tech writers" consist of morons. It's hard not to laugh when you're reading this drivel, like the eighteen articles I've read comparing the Kindle Fire to the iPad and hypothesizing whether it will be an iPad Killer. They're not even comparable, they're not even in the same market. I'm just in shock at how any sane rational person can compare a 7-inch tablet to a 10.X inch tablet at completely different price points and with completely different ideas (Fire is sold at a loss, not a profit because its intended to sell Amazon services hard to make up for the $25.00 loss per unit).
So when you see people comparing the Kindle Fire to the iPad and calling RIM's Playbook a failed "iPad killer" (when it hasn't even tried to kill the iPad), you begin to denounce the bull**** they call a story. They like to generate controversy by using buzzwords like "iPad killer". The mainstream media isn't out to do any fair coverage, it's out to throw in buzzwords and junk to generate hype and readership. Can you expect any fair coverage from that kind of machine? Not in the slightest.
rickatnight11 said:
I believe the Transformer gets pushed aside for two reasons:
No affiliation with any wireless network providers (as the Xoom and Tab do with companies like Verizon)
Like it or not, wireless broadband is the way of the future. With the exception of Apple none of the hardware manufacturers have the marketting budget to push their devices. Thus, the tablets that "debut" on Verizon/AT&T/whathaveyou are pushed into public visibility. Mainstream media exists to tell the public what they already know or what they want to hear, and there's great advertising revenue in these devices.
It's actually quite impressive that Transformer has generated as much sales as it has. It's honestly a testament to how massive the "techie" community has gotten, as that's the demographic.
Raw spec comparisons always place the Xoom and Tab ahead of the Transformer
Somehow when any reviewer (Engadget, Gizmodo, etc) compares the devices, the Transformer gets left at the bottom. I'm not really sure why that is, as from a usability standpoint, the Transformer kicks the crap out of all competitors. Generally these reviewers focus on ONE point of interest and hold that as the determining factor. The screen is frequently this pivot point. Apparently the Transformer's screen is VASTLY inferior to that of the Galaxy Tab or Xoom, but I don't see it. I've gone to the Verizon store with my TF and compared them all....they all look the same, and neither of the other two match the capability and usefulness of my tablet.
I'm not particularly stressed. There's a huge community behind this device, meaning there will always be neat things to play with. Since Asus was so profitable with these, they'll continue supporting it and pumping out new iterations (which is proven by the 4-core Kal-El iteration announced almost immediately after the TF shipped.)
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I only take issue with one thing: The Xoom's screen sucks. Otherwise I agree with you for the most part.
Well topic/discussion purposed is Samsung's muddled delivery of ICS part of a larger rumoured back lash from manufacturers whom seem to be upset at Google for three reasons? First is Google’s acquisition of Motorola mobility apparently still doesn’t sit well with OEM's, the discontent has been amplified by reason number two. Some still don’t buy the party line of patent purchase only. This seems ungrateful from an outsiders point of view should this speculation hold true.
See such an article here:
http://www.androidauthority.com/google-motorola-deal-android-manufacturers-73966/
Second is Google trying to execute more control as many in blogs and tech articles have suggested Google should. This has been to address the issues of diversity and “fragmentation” that Google has faced criticism for. To what degree is Google executing control still remains to be seen. On a side note I and others have suggested the OEM’s give a stronger and narrower focus with fewer new devices but more polish and support.
Third is that Google with Android has not shown the preferential treatment the big players would have preferred; allowing smaller brands to gain ground and market share using this open platform. Brands like Archos, ZTE, and Huawei. Also allowed ASUS to gain a foot hold in the mobile market, ASUS who now seems to have a strong relationship with Google.
Samsung’s fudged ICS upgrade alone may mean nothing. But with HTC recent delivery and overhaul of ICS, combined with Sony decision to possibly hold ICS upgrades because it feels they miss the mark of quality could be indications of such unrest with the Manufacturers is more than just rumours. If such unhappiness is present and being actioned or plotted that’s where things turn interesting or concerning.
Many would think this unwise considering the lack of success with Manufacturers own proprietary OS’s. Nokia's Symbian slowly lost out, Bada is nowhere near the success Sammy had hoped for, despite cited as being more popular at the beginning of this year than Windows Phone. Meego didn't see much of a life.
Let me hear what you have to say on this topic
I think regarding the purchase of Motorola, it is definitely seen as simply a patent buyout. There are plenty of rumours of them already trying to sell the hardware side of Motorola.
Gaining 17,000 (or was it 12,000) patents is going to be a very good thing for manufacturers, knowing that they are much less likely to be sued with the added protection from the extra patents. However, if rumours are true and Google is looking to sell to Huwaie (?) then that will be another manufacturer up there all vying for a shot at the big time. The good thing is competition breed competition, so we will see devices continuously being updated and bettered, whereas the iPhone will not see this at such a rate.
I think Google trying to take a bit more control over Android is overall a good thing, even if manufacturers may not like it so much because it means it is harder to put out the cheaper handsets that have been selling so well.
siravarice said:
I think regarding the purchase of Motorola, it is definitely seen as simply a patent buyout. There are plenty of rumours of them already trying to sell the hardware side of Motorola.
Gaining 17,000 (or was it 12,000) patents is going to be a very good thing for manufacturers, knowing that they are much less likely to be sued with the added protection from the extra patents. However, if rumours are true and Google is looking to sell to Huwaie (?) then that will be another manufacturer up there all vying for a shot at the big time. The good thing is competition breed competition, so we will see devices continuously being updated and bettered, whereas the iPhone will not see this at such a rate.
I think Google trying to take a bit more control over Android is overall a good thing, even if manufacturers may not like it so much because it means it is harder to put out the cheaper handsets that have been selling so well.
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So far Google hasn't appeared to have had much influence on Motorola, many because it hasn't been fully approved/finalized. Oddly enough the hold up is China. The strength of the rumour Google selling the Hardware division to Hauwei is the ability to capitalise on the lucrative Chinese market where Android already is dominating.
Time will tell about the patent side, although no evidence is apparent that supports its more than a patent purchase. We'll have to see who gets the next Nexus smartphone and tablet.
I have never really been one of those out-and-out environmentalists; I do my share and never really spread my dogma around. Nor have I ever been paranoid, or been in the habit of getting enraged about every piece of inflammatory news coming my way; but recently, something struck a cord with me. The whole Apple/Foxconn fiasco, though overblown by the likes of Mike Daisey, really incited a few thoughts within me as far as the direction in which we are heading as consumers is concerned.
See, it is no secret that conditions in such factories are horrible. It has almost always been public knowledge, but public knowledge, is in essence, transient. As a race of consumers and tech-geeks, we tend to forget the bigger picture and are highly thrifty with our technological possessions.
I see a culture of indispensability emerging within our society, thinking of all our gadgets as use-and-throw implements, always craving for something better, whilst never thinking about what sort of labour goes into their production. I’ve seen plenty of teenagers, intentionally bashing their six-month old smartphone, just so they can convince their parents to buy a newer model and the rate of innovation such self-generating demand is driving is staggering.
According to Wikipedia, 150 workers threatened to jump off the roof. For a list of foxconn workers suicides, refer here.
From actually keeping and loving our gadgets for a long time, we have been driven to annual or in some cases semi-annual upgrade cycles, where each past generation seems obsolete to us. And the manufacturers are trapping us in, with innovations like sealed-in batteries, which make a phone far harder to repair and make it impossible for a consumer to just get a new battery and put it in after the older one dies out.
While all this accelerating growth and innovation always seemed pretty exciting to me, once I was introduced to the plight of the labourers, I started thinking along a different track. Right now, the world is exploiting the willingness of people in developing countries to work at exorbitantly cheap wages and thus manufacture products at a staggering rate, but this is not a sustainable model.
Imagine a time when even countries like China and our own have developed, who would the world turn to then? Countries even more destitute I imagine. Say this goes on, and at a point (though it seems pretty far off) every country is developed to a large extent, wouldn’t our whole rapid upgrade model bite us right in the derrière? We actually might not even have to worry about that possibility, as our environment itself would not be able to sustain such rapid and pervasive development for long.
Don’t take me wrong here; I’m not against technological innovation. In fact, being a tech-blogger, innovation is pretty much my bread-and-butter. What I am against is non-sustainable innovation, and that is the state of our mobile market right now. There are new SoC’s, new camera modules, new screen technologies coming out of every nook and cranny of the world right now, and we’ve gotten to the point that even a phone from 6 months ago starts looking pretty dated.
We need to remember that this cannot go on forever. We need to remember that there are thousands of people out there, working more than they are paid for, just to make sure enough of us get our spanking new iPhones on time. We direly need more stability in the mobile market, for our sake, and the world’s.