What is the percentage of ad revenue that Google gives app developers for an ad-supported app? I know Google gives you 70% of app revenue but I can't find anywhere on the internet of how much the developer receives from ad based revenue.
Sent from my HTC One
It should be the same amount that Google Adsense gives you, since the app is basically rotating the ads in. I don't see why the revenue would be any different from website ads versus in-app ads.
syung said:
It should be the same amount that Google Adsense gives you, since the app is basically rotating the ads in. I don't see why the revenue would be any different from website ads versus in-app ads.
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Ok, but isn't there a certain percentage that Google gives you of the ad revenue, and they take the rest? I'm trying to give my business partner some numbers here. We're trying to decide between an ad-based app or ad-free/paid version. Thanks.
Adsense goes on a Pay-per-click (PPC) basis, and the ads themselves can vary in revenue, as different advertisers will pay different amounts to get their ads on your platform. You could probably anywhere between .01$ to 5$ per click depending on demand and the advertiser. If you are looking for a stable revenue stream, a paid version would probably be best, although ad-supported offers the chance to be much more profitable depending on how popular the app becomes.
syung said:
Adsense goes on a Pay-per-click (PPC) basis, and the ads themselves can vary in revenue, as different advertisers will pay different amounts to get their ads on your platform. You could probably anywhere between .01$ to 5$ per click depending on demand and the advertiser. If you are looking for a stable revenue stream, a paid version would probably be best, although ad-supported offers the chance to be much more profitable depending on how popular the app becomes.
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Great, thanks man!
Related
I was just treated to my first special targeted ad (ads, really, plenty of the same one) via pandora about how I should pay for an app to block numbers (and text! Wow!). What better way to entice me than invading a great service that I used to enjoy without ads! So I got to thinking, what does pandora do to figure out I hate ads on my phone (ad blocker?, good stuff) and determine I also hate privacy invasion? If I listen to pandora and order a playboy subscription can I get some ads for penis enlargement?
Are there any different ads on pandora? And this company that paid them off (can't remember the name of the app or the company- REALLY effective ad something about my sacred privacy), is anyone downloading the app because they heard the ad? Just curious.
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Hey Guys,
I have a app developed that I have been charging for use, but i am thinking about switching to a ad model and make my app free. I was wondering what advertising options are out there.
I know that admob owns a pretty big market share, but was wondering what are my options regarding how best to choose an advertiser, what are the other advertisers I have to choose from, and is there a benefit of one advertiser vs. another? Which one would pay more? I know this is dependent on how popular my app is.
Thanks for any info provided!!!
I personally use AdMob in my app. It also integrates Google AdSense ads into your app for when AdMob doesn't have an ad to show. I only just released my app a few weeks ago, but it seems like it will generate a pretty decent revenue. I searched before I implemented AdMob, but I really didn't find anything else.
Ed
wow...so admob has a monopoly of sorts in the market eh? So people use admob or get no ad revenue at all?
What about for the apple iphone? I heard there was iAds, and I guess admob as well? Is one better than the other?
can anyone provide anymore insight, or know of a forum which is popular among android/iphone app developers to better answer my question? There don't seem to be that many app developers browsing these forums.
thanks!!!
Personally, i use admob and have 2 apps using it. I don't make much from it (usually around $0.20 a day) but it's better than nothing i guess
As for which ad company to use, it doesn't really matter. They all pay out roughly the same: Millennial, AdMob, JumpTap, MobFox, etc. It's just down to personal preference really
misc86 said:
Hey Guys,
I have a app developed that I have been charging for use, but i am thinking about switching to a ad model and make my app free. I was wondering what advertising options are out there.
I know that admob owns a pretty big market share, but was wondering what are my options regarding how best to choose an advertiser, what are the other advertisers I have to choose from, and is there a benefit of one advertiser vs. another? Which one would pay more? I know this is dependent on how popular my app is.
Thanks for any info provided!!!
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Can you briefly say something about your app? Is it game and what kind?
How many downloads have you had so far?
When it comes to in-app ads the industry offers much more than just regular banners. There are other ad formats that deliver much higher cCPM than banners but their implementation depends on the kind of app you have.
I work for LeadBoltApps - our speciality is Content Locks for example; Ad mob is mostly banners; Airpush does Push Notifications and so on. Hope that helps.
My experience with Ad Networks
I have a weather app and needed to get ads going immediately at launch to fulfill my contractual obligations for the weather data provider.
I tried both Inmobi and Millennial Media. The problem with Inmobi is that they want to review your app and approve it for ads once it is up and available from the store.
Millennial Media was much easier to work with. Ads were running in my test app even before launch. There wasn't any manual approval hurdle to jump through.
I also tried to work with YP.com (AT&T Interactive) since my app uses location and they pay good rates for local ads. They wouldn't talk to me until I get 1M pageviews per month.
I'm thinking of removing the app and just going through a little annoyance just to help the developers. I'm not sure how ad blockers work on the financial end so can someone please help me know.
Thanks in advance.
they do
that's why i don't use them. ads are tolerable, i would rather pay the devs in this way for their amazing works
I think there are two types of ads. One only pays the developer if a user clicks on it, and two prepays the developer just for the spot. If you're the type of person who never clicks on ads, I think developers are unaffected. Just a guess.
I wish there would be a version of AdFree that would just block them in the browser. I don't mind ads in apps and want to support the devs, but too many of the sites I visit are plastered with ads.
Yes, devs are not being paid the money they would otherwise be paid if you use an adblocker. In theory it might be possible to design an application that downloads the images and then subsequently deletes them (I know this is possible in browsers) which would remove the ad while also paying the dev, but that is not how AdFree functions and I'm not sure if it's even possible to do with an app; such a thing might require modifying the app's source code.
Yes, that is why I believe ad blockes are wrong and I never use one. If you use someone's free app they deserve the small amount of revenue they get from ads.
Hello,
I would like to understand how free social mobile applications make money?
Take for exemple Tinder: it is worth millions of dollars, the designer of the app has made millions, but how since the app is free? I do not see any ad when using the app.
Thanks!
It doesn't.
Investors can be quite patient. They want a business model to grow first and find a revenue stream later.
Google for "how does Tinder make money" and you'll see a few articles on this.
Mr.Koala is right - for the most part they don't. Even some extremely popular tools valued at millions (or billions) have never made a dime. Ideally, someone will be able to retroactively monetize the property, which is what the valuation is based on - potential monetization. However, the cynics among us will point out that certain historic economic bubbles have been burst based on the misplaced hope of future monetization.
Google itself originally was free service. Once you have user base you can always add paid functions.
when they collect big user base it is possible to sell ads and other users information for 3'th parties
And then you have mobile ads on top of that... But like said before, it's usually the investors that pay all the money.